Bringing the FIFA World Cup to Chilean Viewers in 4K UHD

APPEAR Broadcasting Encoding&Transcoding

Appear, ClaroVTR and ChileVisión join forces to make beautiful pictures of the beautiful game

出现20次

SANTIAGO, Chile—As Chile’s exclusive free-to-air rights holder for the 2026 FIFA World Cup, Chilevisión was responsible for delivering reliable, high-quality coverage of one of the world’s most demanding live sporting events. We also wanted to give viewers access to an enhanced 4K Ultra HD experience while continuing to use the production infrastructure supporting our core HD service.

 

To achieve this, we worked with Appear, pay-TV operator ClaroVTR and cloud-video enhancement specialist Pixop to create a hybrid ground-to-cloud architecture. The deployment combined Chilevisión’s broadcast environment with Pixop’s cloud-based video enhancement platform hosted in AWS cloud infrastructure, enabling ClaroVTR to offer a dedicated 4K channel to subscribers throughout the tournament.

Premium Service Without the Heavy Lift
Our starting point was Chile­visión’s live 1080i HD-SDI program feed. Replacing the complete production chain with a native UHD system would have added significant cost and complexity. Instead, we used our existing feed as the source for cloud-based enhancement, allowing us to introduce a premium service while retaining our existing infrastructure and operational practices.

An Appear X20 sat at the heart of the contribution chain, encoding the 1080i signal using High Efficiency Video Coding and securely transporting it from our facilities to AWS cloud infrastructure using Secure Reliable Transport.

 

For live sports, this connection needed to deliver consistent performance with low latency. Appear’s hardware-accelerated SRT technology provided a robust link between our on-prem operation and the cloud, helping us maintain the quality and resilience required for continuous live coverage.

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DOC-REV 2026.10 · EN